Post Author: Kevin Pho, MD
Kevin Pho is a practicing, board-certified internal medicine physician, a national media commentator, co-author of the book, Establishing, Managing, and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices, and an acclaimed keynote speaker. He is founder and editor, KevinMD.com, and founder, Physician Speaking by KevinMD.
These perspectives define his unique social media journey, and his story has brought audiences to their feet.
Kevin shares his story nationwide with both clinicians and non-clinicians, and regularly keynotes major conferences.
Kevin built the KevinMD platform from scratch in 2004. It now receives over 3 million monthly page views, and exceeds 250,000 followers on Facebook and Twitter. Kevin was named the web’s top social media influencer in health care and medicine. The New York Times called KevinMD “a highly-coveted publishing place for doctors and patients.” Forbes called KevinMD a “must-read health blog.” And CNN named @KevinMD one of its five recommended Twitter health feeds.
Kevin’s signature keynote, “Connect and be heard: Make a difference in heath care with social media,” takes your audience through Kevin’s social media journey since 2004. With video, audio, and an emphasis on storytelling, he inspires audiences to use social media and be health care influencers in the following ways:
- Strengthen the doctor-patient relationship
- Make your voice heard in the health reform conversation
- Turn the tide against clinician burnout
- Define an online reputation
- Share your health care story
- Connect with mainstream media
- Respond to clinician rating sites
I had the distinct pleasure of keynoting TexMed 2017 in Houston, TX today.
The video above is a Facebook Live Q&A I did with member physicians.
Thanks to the Texas Medical Association for hosting me and doing such a great job with the conference.
If you’re interested in having me keynote your conference, I’m considering opportunities this Fall and in 2018.
Interested in having me keynote your conference? I have availability in Summer and Fall 2017, and am accepting engagements in 2018. Find out more at my keynote speaking page.
It is truly unfortunate that Daniel Neides used his platform, and the reputation of a world-renowned institution like the Cleveland Clinic, to propagate fake health news. In this case, he fails to dispel the false connection between vaccines and autism: “Make 2017 the year to avoid toxins (good luck) and master your domain: Words on Wellness.”
As director and chief operating officer of the Cleveland Clinic Wellness Institute, Dr. Neides …
A huge thank you for your continuing readership in 2016. I sincerely appreciate the vibrant KevinMD community, driven by your readership, contributions, and conversations.
KevinMD is about to enter its 13th year as the leading platform for the voice of the health care professional. I look forward to another great year.
Here are the most popular posts of 2016:
I recently spoke at the Washington State Medical Association’s annual meeting. Here’s an interview shortly before the keynote. Enjoy.
I had the pleasure of addressing the AMA Medical Student Section today in a keynote. As I told them: To make a difference, you need to start with passion. There was no shortage of that from what I saw during the morning assembly.
Here is a short interview I did on Periscope shortly after the keynote. Enjoy.
Vox’s Sarah Kliff wrote a story of how patients are the health care system’s free labor. It’s a good article, go read it.
I did a quick take on Facebook Live, imploring doctors and patients that they need to be on the same side. We want to same thing: Better care for patients. Neither can change health care by themselves. If we truly want to make a difference, doctors and …
ProPublica’s Charles Ornstein wrote about online patient reviews today: “Doctors fire back at bad Yelp reviews — and reveal patients’ information online.” I thought it would be a good idea to share how clinicians can handle criticism online. Click on the Facebook Live video above for a replay.
Esteemed physician social media leader Bryan Vartabedian argues that all doctors are public physicians. It’s really not a choice.
So what’s the best way to establish that public presence? Create content online using social media, of course.
Two of the best ways is to write articles on blogs and create videos on YouTube. These pieces of social media will contribute to your digital footprint, and likely will be found if patients Google you. If the content …
It’s important to share the stories of health care professionals, because sometimes the media paints a negative portrayal of the medical professional.
I once wrote a column in USA Today talking about chronic pain management and how both doctors and chronic pain patients …
Vox’s Julia Belluz wrote a nice article explaining why doctors overprescribe antibiotics. She essentially gives two reasons: doctors unsure of the diagnosis want to be “safe,” and patient demand.
But there’s a third reason that’s an extension of demand: patient satisfaction.
More patients have to take time off work to see their clinician, only to spend a few minutes in the exam room. Those who take that inconvenience likely won’t want a lecture on …
There are so many online platforms that doctors can get involved in today, and some may not know where to start. I want to share my approach.
The first step would be going on physician rating sites and making sure your information is accurate on …
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