At the top of patients’ wish lists: price transparency

One of the most important factors on patients’ minds is affordability of care. According to a recent McKinsey study, 72 percent of consumers are concerned about at least one kind of health care expense, be it related to health insurance, routine medical procedures, end-of-life care or otherwise.

As it pertains to prescriptions, patients carry these affordability concerns from their providers’ offices to the pharmacy. More often than not, …

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