I recently discovered an app called TikTok.  From what I can tell, it seems to be used primarily by younger people who record themselves performing short music videos, lip-syncing scenes, or absurdities with their unsuspecting family members and pets.  Most of my friends and family scoff at the fact that I downloaded the app – after all, I am a 38-year old Internal Medicine physician at a prominent academic medical ...

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If you talk to anyone you know, it’s very likely they will tell you that they are on some form of social media. Whether this is Facebook, Twitter, Instagram, Snapchat, TikTok, or YouTube, most people are on at least 1 to 2 forms of social media these days. Video is one of the most powerful tools in marketing. According to Google, 64 percent of consumers use video to research health care ...

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I am a 38-year-old board-certified OB/GYN. I have been married to my husband for 12 years. I am the mom of two young boys. I drive a Subaru. In short, I am the complete opposite of the demographic that rules TikTok. Never heard of TikTok? It’s OK – until recently, neither had I. TikTok is the fastest growing social media platform that seems to have exploded overnight. The app, which is famous for ...

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Susanna Harris was sitting in her lab class for her graduate program at the University of North Carolina at Chapel Hill when she received an email that told her she had failed what she describes as “the most important exam in grad school,” the doctoral qualifying exam. She took the rest of the day off, went home, and baked cookies. Harris continued with her regular schedule: lab, work, home, repeat. Everything ...

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Many people use reviews to help decide how to choose products and services. However, it is not widely known that an online physician review may not reflect what we think it does. I thought about sharing this information before — but now it is time. Recently, a frustrated patient called my office to schedule an appointment. She simply wanted a doctor who did not have awful online reviews. Seriously? This is truly a sad state ...

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I am at a conference that is encouraging physicians to engage in social media. This is something I was always a proponent of. I felt strongly that as physicians, we help set the tone of accurate medical information. Especially now in this age of disinformation and "alternative facts," our voices are crucial. I used to be an active Twitter user. I had 21,000 followers and was verified — with a blue ...

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"Mens sana, in corpore sano," goes the old Latin saying. "A healthy mind in a healthy body."  It’s vital that way pay proper attention not only to our physical existence but to our minds and souls; to the intangible but essential part of who we are. While I write a lot about things we need to do to keep our bodies healthy, it’s important to remember that our eyes and minds ...

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An opinion article was recently published in Stat by Daniel Sokol, PhD, who is a London-based bioethicist and lawyer specializing in medical law. His article, entitled "Doctors should use social media with restraint," discusses the role of doctors on social media. This was very interesting timing for me as I have only very recently embarked on a professional online presence. Mr. Sokal uses Sir William Osler as ...

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Pseudoscience hate groups of all kinds are targeting physicians who openly advocate for public health issues. This is a favorite intimidation tactic used by anti-vaccine activists: When pediatrician colleague Jen Trachtenberg posted a video for National Immunization Awareness Month 2018, she was blasted with thousands of horrible comments and fake online reviews. I wrote a blog post in her defense, and immediately, I was similarly ...

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As first reported by The Wall Street Journal late last month, the war against anti-vaccination propaganda now has a new battlefront. Pinterest, the social-media platform where users discover images and information, has begun blocking vaccine-related search terms on its site. Anti-vaccine content contradicts evidence-based science and established research, the company told WSJ, while cautioning that the search ban is only 
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