The rebel billionaire is now offering health care insurance
“Virgin Group announced it will team up with top American health benefits firm Humana, to purvey a Virgin-branded health insurance product. The insurance, targeted at some 45 million of Americans who may be physically unfit – and too poor to afford coverage. Richard Branson, the iconoclastic founder of the vast empire of music, airlines and wireless telecommunications, went on TV to tout the new health care initiative, which will be linked to gym memberships.”