In a previous post on the Social Media Healthcare blog, I made an argument as to why physicians should be involved in social media—especially on Twitter.  The purpose of this post is to describe how I use social media as a busy clinician and teacher of family medicine to keep up to date with clinical and policy information and  also how I find the time to use social media. ...

Read more...

September 2012 #hcsm keynotes: #eDTC2012 and @AAOHNSI am honored to be speaking at two conferences this September 2012. The first, on Monday, September 10th, is a lunch session at the American Academy of Otolaryngology-Head and Neck Surgery 2012 Annual Meeting. The second, on Friday, September 14th, is a keynote at eDTC Revolution. Both will be in Washington, DC. I will be discussing my social media journey ...

Read more...

It used to be simple: build a practice website, stuff it with some keywords and your online spine practice marketing is done. Those days are long gone and search optimization and social media strategies continue to explode and cause confusion among medical professionals. New Google changes have caused practice sites to disappear or plummet in search ranks. Guidance for a proper social media strategy varies wildly or is non-existent. Mobile ...

Read more...

I’d like to thank various media outlets for recently citing KevinMD.com. 1. Damage control on physician-rating sites. Medical Economics. Kevin Pho, MD, an internal medicine physician, has written about patient satisfaction issues, says that including patients in the process also helps lessen the possibility that they will criticize you later for saying "no" to something they wanted but that you felt was not in their best interest—such as denying them pain medications ...

Read more...

The growth in internet and social media networking has introduced a new era in healthcare. This growth in mobile health, or “mHealth”, will have a number of implications, which can be broadly defined as a new opportunity for health professionals to explore, listen and engage with both patients and colleagues. In order to maximize the advantage of connected care solutions, we must first identify how advances in social media and mobile technologies ...

Read more...

Why Priscilla Chan may become the countrys most influential doctorWho has the potential to be the most influential physician of our generation? It's Priscilla Chan, who not only recently graduated from medical school, but also married Facebook founder Mark Zuckerberg. When I brought this up on Twitter, someone responded that it was "disappointing at the same time. I'm certain her own merits and studies would have made waves alone." But her ...

Read more...

When it comes to doctors and social media, hospitals fail miserablyWhen it comes to medicine and social media, much of the attention is negative. Doctors losing their hospital privileges because of Facebook. Or other health care workers taking pictures of patients and posting them on the web. It's no wonder that many hospitals are taking a heavy handed approach when it comes to their doctors and social media. Consider this story,
Read more...

Facebook recently announced on Good Morning America that users in the U.S. and the U.K. can enroll as organ donors through links to official registries, making it easier for people who want to donate their organs to sign up. They're working with Donate Life America, a nonprofit alliance of national organizations and state teams across the United States committed to increasing organ, eye and tissue donation. But deciding to become an ...

Read more...

Prior to 1794, farms across the world could only pick cotton as fast as humanly possible.  In the late 18th century, Eli Whitney discovered the cotton gin and a simple process done since 500 AD was instantly improved upon.  This invention took 1200 years and a lot of hard labor before it was discovered.  Once this invention was created it caused efficiencies but also caused concern for a decreased ...

Read more...

Social media in healthcare is all the rage these days. You can’t visit even one physician-oriented website without someone breathlessly advising you to be on Twitter, Facebook, LinkedIn, YouTube and now Pinterest. Yet the only reason these talking heads can give you is, “because they are really popular and everyone is doing it.” Social media consulting is a bubble economy at the moment. Don’t listen to them. 1. There is no return on ...

Read more...