Establishing a digital presence is rapidly becoming a necessity for health care professionals, medical practices, and institutions. Yet something that often gets obscured in the discussion is the fact that at its heart, digital media is about people. As such, it’s about relationships, and it’s about communication, and increasingly, your digital footprint means educating, engaging, and growing your audience. When you do this in a way that authentically reflects you and your ...

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Social media and the Internet have often been compared to the Wild West at times when it comes to the posting of ideas, opinions and beliefs.  There has been very little regulation of what is posted and how it is utilized -- which may actually be a good thing. However, many of us have learned (often the hard way) that posts on Facebook, Twitter or other social media sites can be ...

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Every physician is public and has an audience An excerpt from The Public Physician -- Practical Wisdom for Life in a Connected, Always-On World. What you do, where you live, and what you intentionally create as a physician in public should be determined by what you want to accomplish. What are you trying to get done? Perhaps you want to …

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Ebola in the digital age: How doctors can confront it With the recent attention given to the Ebola outbreak in West Africa and the cases diagnosed in the United States, one of the main ways in which the public is being informed is through social media. Every single day on Facebook, I see at least one story posted about the Ebola epidemic and its potential impact on the U.S. public and ...

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Over the past several years I’ve written about the inadequate state of clinical documentation, which is largely unchanged since the days of Osler, (except for a bit more structure introduced by Larry Weed in the 1970s) and was created for billing/legal purposes not for care coordination. One of the most frequent complaints in my email box these days is a sense that the current record is filled with data, but little knowledge and ...

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The Internet was recently atwitter (see what I did there) about the major health care story of Ebola in the United States. However, there was also a interesting rumor announced at the end of last week, to which people should really be paying attention. As reported by Reuters, Facebook is taking aim at health care, your health care: "The company is exploring creating online 'support communities' that would connect Facebook users ...

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5 things EMRs should learn from social media As a physician who openly despises many aspects of current EMRs (see “How An EMR Gave My Patient Syphilis” or “The Medical Chart: Ground Zero For The Deterioration Of Patient Care” ) I recognize that they are here to stay. And so, since we’re all stuck with these digital middlemen, I have some suggestions (based on popular ...

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I’m simultaneously a behavioral researcher, an ethicist, and a hopeless Facebook addict, so I’ve been thinking a lot about a recent controversial study in which researchers manipulated the emotional content of 689,003 Facebook users’ news feeds. In summary, users who saw fewer of their friends’ posts expressing negative emotions went on to express more positive and fewer negative emotions in their own posts, while users who saw fewer posts expressing ...

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The impact of social media on cancer careI recently had the privilege of participating in a meeting hosted by the President's Cancer Panel on the role of social media in improving cancer control and treatment. The goal was to give advice to the Panel on a planned series of meetings they will be convening to discuss the topic. It was the range and quality of ...

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Is the phone in your pocket increasing your risk of being sued for medical malpractice? As more and more of our daily lives is being recorded and shared -- with or without our permission -- health care is no longer a fully safe harbor of privacy and consent. For reasons both clinical and social, in practices both ethical and ill-advised, individuals are sharing the intimacies of health care far beyond the ...

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