Establishing a digital presence is rapidly becoming a necessity for health care professionals, medical practices, and institutions. Yet something that often gets obscured in the discussion is the fact that at its heart, digital media is about people. As such, it’s about relationships, and it’s about communication, and increasingly, your digital footprint means educating, engaging, and growing your audience. When you do this in a way that authentically reflects you and your ...

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Social media and the Internet have often been compared to the Wild West at times when it comes to the posting of ideas, opinions and beliefs.  There has been very little regulation of what is posted and how it is utilized -- which may actually be a good thing. However, many of us have learned (often the hard way) that posts on Facebook, Twitter or other social media sites can be ...

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At a recent conference I was approached by more than a few colleagues and asked about the Kardashian Index (K-index). For those oblivious to the term, K-index is a ratio of a researcher’s Twitter followers (as a measure of “celebrity”) over the number of their research citations (as a measure of “scientific value”). The article implies, and I quote: “A high K-index is a warning to the community that researcher ...

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Young physicians should be on Twitter. Heres why. You -- a medical student, resident physician or newly-minted medical attending -- are late in the game.  Sure, you appropriately hopped onto Facebook during your first few years of college, only to rightly disengage around the advent of newsfeeds and cover photos.  You passively signed up to LinkedIn last winter only to remain passively aware that your profile exists unfettered and ...

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Wake up health care: Patients Google it I have to thank my colleague @SusannahFox for alerting me to this on my Twitter stream. It was a link to a Washington Post article about about a campaign to get people in Belgium to stop Googling their symptoms.

Ebola in the digital age: How doctors can confront it With the recent attention given to the Ebola outbreak in West Africa and the cases diagnosed in the United States, one of the main ways in which the public is being informed is through social media. Every single day on Facebook, I see at least one story posted about the Ebola epidemic and its potential impact on the U.S. public and ...

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Twitter counts for this doctor. Read why. Whenever I speak about social media, much of it has to do with Twitter. It has become part of my daily routine, much like checking email or going to news media sites. I will often check-in on Twitter and will respond to items of interest -- whether or not tweets were sent directly to me. However, I am cognizant ...

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Martin Seligman, PhD, in his book Authentic Happiness, references a colleague, Mike Csikszentmihalyi, when discussing the concept of “flow.”  For Seligman and Csikszentmihalyi, flow is that feeling one gets when fully engaged or “in the zone” with an activity during which the passage of time seems suspended.  Often, the activity is aligned with one’s natural, signature strengths. For me, flow comes when I’m mountain biking: There are moments without thoughts, it’s just ...

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In August, I posted this: "A paper of mine was published. Did anyone read it?" A recent comment on it raised an interesting point. Dr. Christian Sinclair at Pallimed said the site had received almost 2 million views since 2005. He then made the following calculation: Two million views with an average of 1:30 minutes on a page = 3 million minutes = 50,000 hours = 2,083 days = 5.7 years ...

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The Internet was recently atwitter (see what I did there) about the major health care story of Ebola in the United States. However, there was also a interesting rumor announced at the end of last week, to which people should really be paying attention. As reported by Reuters, Facebook is taking aim at health care, your health care: "The company is exploring creating online 'support communities' that would connect Facebook users ...

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