Can Twitter be used to analyze your psychological profile?

June 18, 2009

Here’s a pretty interesting tool, as more people are online on Twitter.

Dan Zarrella, a social and viral marketing guru, has come up with TweetPsych (via TwiTip), a site that can build one’s psychological profile based on the content of their Tweets.

As he states on his blog, “Communication is a window into a person’s mind, and the way a person talks can tell you a lot about how they think.” And to that goal, his tool relies on Regressive Imagery Dictionary and the Linguistic Inquiry and Word Count. The first scheme “is designed to measure the amount and type of three categories of content: primordial (the unconscious way you think, like in dreams), conceptual (logical and rational though) and emotional,” while the second, “measures the cognitive and emotional properties of a person based on the words they use.”

Give it a try, and see what kind of person you are, based on how you use Twitter.



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  4. $1 for every new Twitter and Facebook follower, raising the Thanksgiving Drive stakes
  5. Doctors who Twitter in the ACP Internist
  6. Poll: Is Twitter necessary for physicians and other medical professionals?
  7. KevinMD Twitter and Facebook Thanksgiving Drive 2009


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{ 1 trackback }

Web Media Daily – Thurs. June 18, 2009 | Reinventing Yourself...
June 18, 2009 at 9:14 pm

{ 1 comment }

1 John M. Grohol, PsyD June 20, 2009 at 12:42 pm

Too bad the actual psychology/science part of it — you know, the important thing that could make such a tool useful — is seriously lacking. For a full review and critique, please see my writeup here:

http://psychcentral.com/blog/archives/2009/06/18/putting-cool-ahead-of-science-tweetpsych/

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