Doesn’t the FDA have better things to do than to target Cheerios?

The FDA versus Cheeros furor is getting some blogosphere play.

Internist Matthew Mintz analyzes the claim that Cheerios lowers cholesterol by 4 percent. Big deal, he says. “The problem is that even though Cheerios may lower your cholesterol by 4 percent, this probably has no impact on your risk for heart attack or stroke . . . it is clear that to derive benefit you need at least around a 25 percent reduction in bad cholesterol to get any gain.”

So, no, Cheerios is not going to replace your statin drug anytime soon.

Instead, Dr. Mintz advises the FDA to go after more pressing concerns, like faux-medications that are approved as devices, supplements, homeopathic agents, and the infamous electronic cigarette.

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  • http://www.CareerMedicine.com CareerMedicine

    ” I do all the right things to get my cholesterol down such as eating Cherios.” – Many physicians should have heard that by now.

  • http://www.MedMinded.com Aaron B. Hicks

    I agree that supplement industry would be a more savory target for the FDA. Too many of their products can cause real harm to the consumer when overused. When has anyone suffered from adverse effects after eating too many Cheerios?

  • rjh

    Targeting Cheerios is probably a wise choice. If you start by getting several major reputable companies to publicly acknowledge “Ooops, we didn’t follow the rules. Sorry. We’ll fix it.” it becomes much easier to then go after the scam artists who deal in bogus therapies. The public will expect reputable companies to say “Ooops. Sorry.” If the scam artists don’t drop their bogus claims, they no longer look like reputable companies to the public. This is what we want.

  • Kim

    I don’t watch enough TV to have seen the original ads, but friends who do feel the FDA’s request that Bayer issue a correction for its Yaz commercials is also a bit silly. The argument I’ve heard is that while the original ads may not have met the FDA’s standards for wording, the intent was obvious to the layperson.

  • http://drgrumpyinthehouse.blogspot.com Dr. Grumpy

    Waste of your tax dollars. I’d rather they go after the Ginkgo pushers and naturopaths.

  • Mike Z

    You know what would be funny? If General Mills decided to go Galt and stop selling Cheerios, period. I can just imagine Obama’s frantic letters ordering them to resume production, but in the way the FDA wants them to. And General Mills executives using his letters to clean up after their dogs and saying “Oh, well, we were accused of peddling illegal drugs, so we took them off the market. They can’t hurt you now.”

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