Doctors responding to market demands

The story of Inn-House Doctor, another business model that’s sprouted up to meet a demand:

Doctor delivery is one of many new approaches springing up to address the demand for faster, more convenient medical care. Walk-in clinics are opening in places like pharmacies, retail stores and airport terminals, though not everyone thinks this is a good idea. The desire of consumers for better access to a doctor has also given rise to “concierge medicine,” in which they pay thousands of dollars annually to get convenient, no-wait appointments. There is a separate fee for an actual appointment.

“We have that perfect storm. The current system doesn’t work well for patients or physicians,” said Dr. Rick Kellerman, a doctor who works in Wichita, Kan., and is president of the American Academy of Family Physicians. “More doctors are coming up with new home business practice models. They’re exasperated with paperwork and insurance regulation.”

(via a reader tip)