It’s already been done, with the Bristol-Myers Squibb Children’s Hospital in New Jersey. With the increased scrutiny of pharma’s relationship with physicians, could this happen today? Roy Poses comments further:
The decision to name the hospital also took place in 2001, before the pervasive nature of conflicts of interest in health care started receiving some attention. I wonder how many other glaring examples of such conflicts we would find if we only had the time to look more into the modern history of health care.
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