http://www.kevinmd.com/blog/2007/05/are-patients-real-drug-pushers.html Tue, 14 Feb 2012 17:18:00 +0000 hourly 1 http://www.kevinmd.com/blog/2007/05/are-patients-real-drug-pushers.html#comment-74804 Anonymous Tue, 08 May 2007 23:23:00 +0000 http://clients.emmense.com/kevinmd/2007/05/are-patients-the-real-drug-pushers.html#comment-74804 Anon 3:05 -<br/>Havidol, rocks! I hope it gets advertised on TV, radio, magazines, perhaps by Rush Limbaugh...<br/>Will get a real avafantyme the first time a sophisticated health consumer or psychopath-doctor-wannabe asks for a prescription! Anon 3:05 -
Havidol, rocks! I hope it gets advertised on TV, radio, magazines, perhaps by Rush Limbaugh…
Will get a real avafantyme the first time a sophisticated health consumer or psychopath-doctor-wannabe asks for a prescription!

]]> http://www.kevinmd.com/blog/2007/05/are-patients-real-drug-pushers.html#comment-74800 Lisa Tue, 08 May 2007 22:43:00 +0000 http://clients.emmense.com/kevinmd/2007/05/are-patients-the-real-drug-pushers.html#comment-74800 Brilliant. Next time I need a complex medical decision made, can I call Julie? She not only knows every patient intimately, she knows what information we can and can't handle. Perhaps she'd like to make all my health care decisions? Brilliant. Next time I need a complex medical decision made, can I call Julie? She not only knows every patient intimately, she knows what information we can and can’t handle. Perhaps she’d like to make all my health care decisions?

]]> http://www.kevinmd.com/blog/2007/05/are-patients-real-drug-pushers.html#comment-74795 Anonymous Tue, 08 May 2007 20:05:00 +0000 http://clients.emmense.com/kevinmd/2007/05/are-patients-the-real-drug-pushers.html#comment-74795 Uncritical and credulous consumers just soak up the advertising crapola. The formula for slick direct to consumer advertising is demonstrated in the fictious drug Havidol (avafynatime) as shown at Havidol.com. Every element in typical adds is here. Medicalization of some aspect of normal being, convincing people that it's not their fault, destigmatizing the condition, and putting a positive spin on the side effects (increased sense of well being, dermal gloss, etc.) <br/>Make-over in a pill. No more outrageous a concept than the reality shows that convince people that they can transform themselves by addressing issues dermis deep. Uncritical and credulous consumers just soak up the advertising crapola. The formula for slick direct to consumer advertising is demonstrated in the fictious drug Havidol (avafynatime) as shown at Havidol.com. Every element in typical adds is here. Medicalization of some aspect of normal being, convincing people that it’s not their fault, destigmatizing the condition, and putting a positive spin on the side effects (increased sense of well being, dermal gloss, etc.)
Make-over in a pill. No more outrageous a concept than the reality shows that convince people that they can transform themselves by addressing issues dermis deep.

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